In the early twentieth century, Westye Bakke packed up his wife and two young children on his motorcycle with sidecar to move to Madison, Wisconsin, in search of opportunity. In the 1930s, he began experimenting with refrigeration, inspired by the need to find a better way to store the insulin his young son, Bud, needed for his juvenile diabetes. Existing freezers didn’t do a reliable job of preserving food, medicine and other necessities. Fellow Wisconsin native, architect Frank Lloyd Wright heard of Bakke’s aptitude for designing refrigeration and hired Bakke as a consultant to help create uniquely sized refrigerators for his residential projects. Clarence Birdseye, known as the pioneer of the frozen food industry, also called on Bakke to help perfect quick-freezing techniques that would better preserve the flavor and texture of vegetables and produce.